Love the world of advertising? It's time for you to join

With the advancement of technology like today, it certainly makes it easier for us to access the internet today, do you believe that every day internet users increase? The change of the current Era into the Digital Era has greatly changed our habits as well as our shopping habits today, with the change in our behavior that used to shop, the way we market our products has also changed, this change teaches us that offline marketing is no longer effective.

Digital Marketing is a process of advertising or marketing through digital media, where we connect with our target customers with online media at the right time and place. Digital Marketing plays an important role in launching a business, especially small businesses. One of the advantages of Digital Marketing is the small marketing costs and also our marketing targets are more focused so that it is easier for us to design business strategies.

If you are interested in pursuing this field, and are interested in joining the digital marketing Bootcamp at Binar Academy, make sure you know what Digital Marketing does. Check out the discussion below!

What is Digital Marketing?

Digital Marketing is a way of marketing or promoting a product using online media or other digital media based on the internet. By utilizing technological developments as a promotional medium, it has a big impact on potential customers or consumers. Digital marketing is the same as traditional marketing, only the media is different. In everyday life, promotions with Digital Marketing will appear on computer screens, cellphones, tablets, and other devices. The promotion can be in the form of videos, or images, it can also appear on search pages, and social media posts.

Why You Should Learn Digital Marketing

1. Develop Collaboration Skills

Digital Marketing is a career field that consists of many elements to go hand in hand. This means that you will work a lot with other people to achieve a common goal. A Social Media Specialist will be “friendly” with a Graphic Designer, or a Digital Ads Specialist who works a lot with a Copywriter. Studying Digital Marketing will train your skills in terms of collaboration and teamwork, which of course are not only useful in the professional world but can also be applied in everyday life.

2. Understand More Interactive Marketing

The next reason you should learn digital marketing database shop is to create more interactive marketing techniques between sellers and buyers. This is because digital marketing involves two-way communication. So, brands can interact more with their customers through various campaigns that are carried out. With more interactive marketing techniques, you can also increase customer interest or interest so that they are more confident in making purchases.

This method is certainly more effective than regular advertising that is only one way. So, consider doing digital marketing if you want more intense interaction with potential customers.

3. Wide Job Prospects

Digitalization in various aspects of the industry has made many companies look for Digital Marketer talents, from startups to corporations. In this field, you can choose which field you want to work in; from web marketing, social media, to e-mail marketing.

Not only that, you can even choose to pursue a career in various fields, such as becoming an SEO Specialist, Digital Marketing Strategist, Social Media Specialist, or other types of professions. With the breadth of career opportunities available, studying Digital Marketing can help you choose a profession according to your interests and abilities.

A Brief History of Binar Academy

Binar Academy is a non-formal educational institution that aims to produce competent digital talents. This institution was founded in 2016 in Jakarta by Dita Aisyah, Alamanda Shantika and Seto Loreno. Now Binar Academy is located in several cities in Indonesia such as Jakarta, Batam, Kupang, Ambon, Yogyakarta and Tangerang.

The three founders of Binar Academy saw that Indonesian digital talent was still less competitive when compared to digital workers from abroad. So many Indonesian digital companies have to recruit digital talents from abroad. This fact made the three of them take the initiative to establish an educational institution with the aim of producing competent digital talents who are able to contribute not only domestically but also internationally. Now Binar Academy has locations spread across various cities in Indonesia such as Jakarta, Batam, Kupang, Ambon, Yogyakarta and Tangerang.

What is Binar Academy Digital Marketing Bootcamp?

How? After the explanation above, are you interested in studying this field? You can join Digital Marketing Binar. The development of technology changes consumer behavior, so traditional marketing is less effective because people spend more time with gadgets and other digital media that are online.

Binar Digital Marketing Bootcamp provides the right and effective methods as well as competent and expert mentors in Digital Marketing, so you don’t need to hesitate to join the Binar Academy bootcamp .

Why We Join Binar Academy Digital Bootcamp

Flexible schedule. During the pandemic, Binar Academy Bootcamp is conducted online . However, you don’t need to worry. Because you can still interact directly with professional mentors.
Get Job Connect facilities to connect you with companies according to the field you like.
Work on projects that can later become your portfolio for applying for jobs at a company.
Free access to learning materials available on the Binar Academy application.
Binar Academy will teach you from basic to professional level. So background is not needed.

Material Studied at Binar Academy Digital Marketing Bootcamp

When you join the Binar Academy bootcamp, you will be guided to master digital marketing knowledge from the basics to its application in your work.