This is a guest contribution from Jawad Khan.

Do you have a mentor, or have you ever tried looking for one?

If yes, you’d know that credibility, apart from aleart news the right expertise, is the number one quality a mentor should possess.

A person doesn’t deserve to mentor you (or anyone) if he isn’t dependable and changes views like clothes.

In other words a successful mentor needs to have a brand image that epitomizes trust, expertise and consistency.

A Powerful Brand Image Is Crucial for Successful Blogging

Successful blogging is a lot like mentoring.

Ideally, your blog readers should look up to you for advice and direction. You should be the expert that helps them solve their biggest problems and overcome the most complex mental blocks.

But that will only happen when you intentionally work on building your brand image.

Just think about it.

Why would someone purchase your coaching program or your “Epic Guide to Freelancing” or “30 Day Affiliate Marketing Course” when a million other people are selling similar products?

It’s your brand image and how you’re perceived by your readers that does the selling for you.

When people trust you, they buy from you even when your competitors have better products.

Branding is also important from an SEO perspective.

Source: SEObook

Brands not only rank higher in search results, they’re much likelier to avoid a Google penalty even when they’ve violated its guidelines.

Not sure how to brand your blog? Let updated 2024 mobile phone number data me help me break it down for you.

1. Share Your Brand’s Story and List Your Core Values

Powerful brands have powerful stories. They serve a clear purpose and do business for a reason. A brand’s story allows it to connect with its audience and help them own the brand’s experiences.

If you think your blog doesn’t have a story, think harder.

Most of us have a good reason for doing what we do. You just need to think harder to find it.

Darren’s keynote at the World Domination Summit is a pretty good example of a powerful story.

When you have a powerful story and Мобилна оптимизација за оптимизација за мали бизниси purpose behind your blog, it also makes it easier for you to identify your brand’s core values.

For example, some of you core values as an affiliate marketing blogger can be

• To find the best and most useful  products for my audience that can help them succeed.
• To only endorse and promote products that I have tried myself and have full confidence in.
• To be empathetic towards my readers, understand their needs and help them solve their problems

Many bloggers list down their core values by creating a blogging manifesto. You can even come up with a catchy brand slogan, based on your values, using this free slogan generator.

Listing down your core values and sharing them with your audience helps you build trust and immediately connect with your ideal readers.